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AWS Developer Marketing Leader

AWS Developer Marketing Leader

Job ID 
US-CA-San Francisco
Posted Date 
Amazon Web Services, Inc.
Position Category 
Marketing & PR
Recruiting Team 

Job Description

Amazon Web Services (AWS), a subsidiary of, is the industry’s leading cloud computing platform. The AWS Marketing team is seeking a talented, experienced, self-directed Marketing Leader to join an energetic marketing organization that is responsible for driving the development and adoption of the AWS platform by developers around the world. 
In this role, you will be responsible for defining the global marketing strategy for our largest customer audience: technical users of the AWS platform including application developers, systems engineers, cloud architects, and devops practitioners. This role is responsible for designing and implementing marketing campaigns, programs and events that help developers become successful using AWS services. This includes developing campaigns and events like the AWS Zombie Microservices Roadshow where developers learn about all the tools necessary to build modern cloud-based architectures. This role is also responsible for all community growth programs like user groups, AWS Community Heroes, and diversity initiatives that focus on helping our customers learn from each other.

Ideally, you are someone that has experience building campaigns and programs that foster deep, meaningful adoption of technology. You have an innate understanding for developers and how they make decisions to use technology. You are knowledgeable about current state of the art cloud technologies and understand how they are driving change for ways that developers conceive, build and operate systems. You also have a track record of building successful, metrics driven, scalable, customer centric marketing programs. If you are passionate about helping developers innovate and create tomorrow’s amazing software, then this is the perfect role for you.

  • Building a global engagement strategy for developers that is aligned with the goals of the AWS’s product, sales and business development teams

  • Create compelling digital and in person global campaigns that delight developers and increases use of AWS tools and technology

  • Establish programs that encourage peer to peer interaction for AWS customers

  • Define and expand programs that encourage diversity in AWS technical user communities

  • Create a content strategy that ensures highly credible and effective messaging for AWS services that are used by developers

  • Identify and coordinate AWS participation at key third party developer conferences and events

  • Identify and nurture potential partnerships with key technology partners that enable developers to be successful using AWS

  • Manage a high performing marketing team that has a strong track record of success

Basic Qualifications

  • 5 to 10 years experience in marketing technology solutions to developers and technical decision makers

  • 5 or more years experience as a developer or technical user

  • Proven ability earn the trust and respect of engineering and product teams

  • Practical knowledge of popular developer tools and development paradigms

  • Track record of success in building successful engagement programs for technical audiences

  • Strong technical acumen and understanding of emerging disruptive technologies, like cloud computing, open source software, and containers

  • Strong presentation skills and the ability to articulate complex concepts to cross functional audiences

  • Superior written communication skills

  • The proven ability to work cooperatively with business development, sales and customer support to produce successful customer stories

  • Excellent record in hiring, managing and developing people

Preferred Qualifications

Formal advanced (Masters or beyond) education in a technical field is preferred, MBA may be considered.

Amazon is an Equal Opportunity-Affirmative Action Employer – Minority / Female / Disability / Veteran / Gender Identity / Sexual Orientation