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Creative Director

Creative Director

Job ID 
US-NY-New York
Posted Date 
Amazon Media Group LLC
Position Category 
Recruiting Team 

Job Description

Creative Director
Building environments where great ideas are born and can thrive. Championing strategic creative both internally and externally. Orchestrating end-to-end brand experiences that create emotional connections with consumers. Driving business forward with innovative campaign ideas that can turn into scalable solutions. Amazon Media Group seeks a creative director with the chops to help our advertising clients make an impact with Amazon customers.
Be customer obsessed and think strategically
· Distill marketing challenges and business goals into focused creative briefs.
· Dive deep on audience (considering a brand’s target audience as well as Amazon shopper behavior) to find meaningful insights.
· Understand human behavior. Focus the work on solving real customer problems.
· Measure success in terms of business metrics.
Insist on the highest creative standards
· Direct creative teams first, and creative second. Lead and inspire teams to continually raise the creative bar across clients.
· Collaborate across multiple teams to drive executions of all types (video, social, voice integration, VR, etc.).
· Work with project managers to ensure timelines, resources, and budget allocations can meet project scope.
· Deliver campaignable ideas and multichannel brand campaigns of the highest standard that map to the brief and generate measurable business return for clients.
Take ownership of the business
· Maintain a high-level view across the business. Understand the complexities, dependencies, and opportunities beyond our immediate team.
· Understand our advertising platform and how to sell it, working within the existing framework as well as pushing for new functionalities.
· Create ideas that can become scalable executions (and revenue streams) in the future.
· Be willing and able to adapt with the business as it evolves over time.
· Network with other Amazon teams to follow emerging products and find opportunities for advertisers.

Think big and own client and agency relationships
· Work with client services to build strategic business partnerships with clients and agency partners, inspiring and exciting them about creative solutions and delivery on their brand promise.
· Create a clear vision for the creative execution on the account and ensure the vision is clearly communicated and understood with both clients, planning, and the account team.
· Articulate and defend strategic thinking and creative direction to executive-level internal and external stakeholders.
· Deliver high standards of client satisfaction, measuring through feedback, open communication, surveys, and campaign response and continuously adapting and adjusting approaches to benefit the client.
Earn trust and be a thought leader
· Be a creative ambassador. Build a culture of creative thinking and innovation with internal teams as well as client and agency partners.
· Build relationships and align efforts with internal business partners, including sales, client services, and technology.
· Educate, inspire, and motivate colleagues across the organization to help them understand, protect, and sell the strongest creative ideas to clients.
· Represent Amazon at industry events, panels, and groups, reinforcing our creative philosophy, strategy, and objectives.
· Review market developments and industry trends and identify potential opportunities for Amazon Media Group.
Hire and develop the best
· Inspire, guide, motivate, and mentor to ensure your team members perform at their peak and grow professionally. Make followers.
· Actively recruit for future roles to support our evolution.
· Passion for creativity, from conceptual thinking to final output.
· Portfolio demonstrating big, campaignable thinking that can extend into any medium.
· Strong understanding of digital and social platforms as well as their use in marketing.
· Ability to manage multiple projects at one time to meet aggressive deadlines.
· Clear verbal and written communication.
· Ability to work through escalations and difficult situations independently.
Self-starter who is a customer-obsessed, detail-oriented, and enthusiastic team player

Basic Qualifications

· Bachelor degree in writing or equivalent professional experience required
· Self-starter who is a customer-obsessed, detail-oriented, enthusiastic team player
· Excellent communication, presentation, and interpersonal skills

· Experience setting writing standards, coordinating, and reviewing the work of the creative team and other clients and internal stakeholders to ensure highest quality and unity of visual/copy style
· Strong project management skills, team-oriented individual with the ability to multitask and meet tight deadlines
· An online portfolio or samples of work demonstrating strong creative direction, writing acumen, and experience creating great interactive advertising experiences is a requirement for application
· Exceptional attention to detail
· Ability to work with highly technical teams and handle multiple projects in a fast-paced environment
· Excellent presentation skills
· Excellent working knowledge of Photoshop and the full Adobe Creative Suite

Preferred Qualifications

· Minimum of 10 years’ experience as a creative leader, preferably with 8 years in an interactive agency environment
· Master’s degree preferred